Born in Venice in 2000, this brand specializes in sneakers continues to rise. And in this comeback where we swear by the sneakers scratched, we had to go take a look at this "goose with golden eggs".
Fifteen years ago, Francesca Rinaldo and Alessandro Gallo wanted to create a universe that united their passions, art and fashion. The idea: to associate the vintage style with a hint of Italian modernity and elegance, and craftsmanship. Baptismal Name: Golden Goose Deluxe Brand, which could be called "golden egg hen" in French. The Venetian couple initially imagines classic shirts reinvented to the taste of the day, Texan boots worked in an elegant and refined way and, finally, bags for men and women.
Their starry logo really took off in 2007 when they decided to assemble leather, suede, sequins, printed canvas and used rubber to bring their first line of sneakers to life. Immediately, the "Goose" find their audience. Taking advantage of the craze for sneakers, the brand has seen its growth rise by more than 35%, with a turnover of more than 27 million euros in 2013. Today, the brand is sold in 500 stores worldwide.
To expand its market, Golden Goose has launched into children's fashion in 2009. Better this season, the brand has partnered with Bonpoint, repeating for the occasion two of its iconic sneakers in miniature version: Superstar models and Fracy. And, good marketing strategy, a percentage of sales is donated to associations that support poor children around the world. Uomini, gives e bambini can now be matched in the respect and quality of Italian traditions.
The collection of baby sneakers (from 120 euros) is available in stores and corners of the brand, in shops and the Bonpoint e-shop.
Points of sale and e-shop on the site goldengooselebanon.com.
Points of sale and e-shop on the site goldengooselebanon.com.
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